Business Goals, Community Management, eCommerce Strategy and more...

Buying your first website property can certainly be daunting, especially if you’re unsure how to go about investigating your potential purchase. Flippa.com’s new marketing manager, Luke Moulton, walks us through the due diligence behind a sample website purchase to show us the ropes.

Let’s say you need an event where you can meet everyone, but still expect to see a fair few new faces; see more than two talks, but still want to have a say in what those talks are. You’re after active participation and interaction, where everyone feels encouraged to join in. What you need is an unconference. In this article Ben Balbo, organizer of BarCampMelbourne, shows how you can make your unconference unreal.

Eager to integrate e-commerce functionality into your web site, but don't know where to start? Overwhelmed by the options? Let Tim do the hard work for you, as he puts seven of the most popular online shopping carts through their paces.

Got the germ of an idea for your own startup? Perhaps you’re wary of the afflictions that can beset new businesses. In his second article on web startup companies, Daniel examines some common ailments and what you can do to stay on top of them.

So, you want to start your own company—but should you follow a product- or a service-based business model? In this article, the first of two on web start-up companies, Daniel demonstrates why a product-based business is the hands-down winner!

Do you have a web business sitting on the shelf? Would you like to sell it, but feel unsure of its worth? In this article, Clinton uncovers the mysteries of web site valuation, debunks some myths, and provides insight (and a useful tool) to help you succeed in the site flipping industry!

Affiliate marketing can be more lucrative than online advertising sales -- but only if you know the tricks of the trade! In this step-by-step tutorial, Peter and Georgina reveal some of the common -- and less well-known -- ways to make a solid income through affiliate marketing.

Many factors affect a web site's value. Do you know what they are? In this article, Georgina interviews a panel of industry experts who break through the sales hype to explain how to place a meaningful price on your online asset.

Your online community can only grow so much while you're moderating everything yourself. There comes a time when you'll need to delegate many of your moderation responsibilities to a trusted team. In this article, Patrick discusses how to select and train these moderators to ensure that your forum becomes successful without losing its community spirit.

In a world in which visitors expect to receive everything for free, does subscription-based content stand a change? If your content is quality, then the answer is yes! In this article, Brock shares five tips to ensure your readers sign up -- and stay subscribed.